Market-Back.
Customer-Centered.
Brand-Forward. Always.
I’m a versatile marketing and creative leader who transforms customer insights into impactful strategies and brand activations. I excel at defining clear brand positioning, value propositions, and integrated go-to-market (GTM) plans across channels and media. Grounded in research, I craft compelling briefs and nurture creative that delivers breakthrough results. My expertise spans traditional, digital, and social media, and I champion collaborative problem-solving, accelerate idea generation through crowdsourcing, and foster environments that encourage mentorship and team growth. I communicate ideas and solutions effectively across all levels of leadership.
The following pages highlight key moments throughout my career working with Fortune 500 companies and category leaders.